Combine The Online And Offline World In Your Business

After many weeks of confinement, many sports centers and other sectors are starting to see the light in order to reopen their facilities.

During the state of alarm caused by COVID-19, a good number of centers offered their services online and now that they welcome their clients back in a presidential way they intend to shelve the remote modality. Is a mistake.

As we have already said for some time, with the return to normality the present part of the activities will have to live with the online mode of the same.

Now we explain why and give you some ideas to make the most of this present-digital coexistence, which is actually a great advantage for you and your customers.

Here are some clues as to why online mode has come to stay:

There are people who would prefer the online mode now that they know it

After trying the online lessons by force of circumstances, there are many people who are beginning to enjoy its advantages: greater comfort to attend classes from home, save time by eliminating the journey to the sports center, be able to train in pajamas …

Many of these clients will rarely show up at your facilities, except when the business is impossible to do at home for the specific material that is needed, sometimes only available in your center. And you can’t miss them: online sessions are the solution.

Limited abhor: not everyone can always come

With the necessary limitation of the capacity of the rooms that you have to apply in your center, all your customers will not always be able to go to the classes that interest them.

For this you must also have an online calendar for the lessons so that they can be booked when they no longer have free space in the room.

Online sessions: a service in itself

You shouldn’t look at online sessions just as a substitute for face-to-face lessons.

On the contrary, online lessons can have their own added value and differentiate themselves from those you give in the school: shorter or longer sessions than the presidential, lessons that include live questions and questions, individual online lessons, etc.

Let’s see how.

Mixed coupons for attendance and online classes

It’s a great idea to give your clients the ability to attend both face-to-face and online classes, and you can do this by integrating a number of each session mode into a single class coupon.

For example, you can create a 10 session voucher, with 5 online and 5 in attendance. From the TIMP app your users can book the desired mode.

Exclusive activities in online format

As we said before, online sessions are a service with a value of its own. Take advantage of this way of communicating with your clients and offer them something they don’t find in your center, such as personalized advice on certain activities, professional counseling sessions (for example for future pilates teachers), online nutritional advice, etc.

Possibility of recovery in online mode

What if I also gave him the opportunity to retrieve a present lesson, but in online format?

If the reason they have not been able to attend a session at your center persists, surely being able to catch up on the lesson from home is the ideal solution.

Streaming of the lectures

Do you find it difficult to have two diaries in the center, one with presence sessions and the other with online sessions?

So you will have two audiences: one in the center and the other from home, covering a much wider range of customers.

What To Do To Keep Your Clients Training In The Summer

In summer it costs more to train because it is very hot. Well, and also because on vacation you want to have fun.

So the answer is clear: if you want people to come to your center in both summer and winter, make sure that:

1) stay cool.

2) have some fun.

Such as?

Here are some suggestions:

Take care of the temperature of your system

It seems obvious, but the stuffy atmosphere in some gym in the middle of summer is incredible.

If there is a material investment worth considering, it is the one that allows you to keep your customers warm in the winter and cool in the warmer months. That’s right, a year-round investment.

Your clients will train more comfortably and for longer in an environment with a pleasant temperature. If you are unable to offer it, invest in air conditioning now.

Put bottles of water at their disposal

Hydration is essential at any time of the year, but especially in summer, when the heat and effort during training make us sweat a lot more.

So make sure your customers have water on hand when they need it. The most advisable and hygienic thing at the moment is that they can get it through bottles. Install a water bottle and bottle dispenser in a well-accessible location in your center.

You can also offer isotonic drinks and fruit juices, and try, as with water, to make sure that their temperature is not extremely low, thus avoiding a sharp change in body temperature that could be dangerous.

Offer stimulating activities for these dates

In the summer months, water-related activities are in great demand. If your property has a swimming pool, summer is the perfect time to offer aquafitness, aquazumba or scuba training lessons.

And if you don’t have a pool you can also offer special activities for these dates that will enhance the playful element associated with summer, such as group training circuits or friendly competitions between groups of customers.

Of course, you must evaluate the suitability of these activities for your center in the current era, in which it is a priority to maintain a safe distance between all users. Consider the size of your facility in case it is impossible to maintain a safe distance and make sure that such activities do not include contact between carers.

Plan outdoor activities

What better time than summer to train outdoors? The weather is almost always good and holidays allow more people to play sports at times when they couldn’t before.

That’s why it’s the perfect season for outdoor training: bodyweight training in a park, outdoor pilates, aerobics, etc.

Yes, if it is possible to plan the activities in those hours when the sun does not “beat down” with greater force.…